Nowadays, we hear more and more about artificial intelligence, mainly because it is integrated into so many aspects of our lives. Just think of the smart devices, smart appliances, and apps we use: AI enhances these tools, in such a way as to make them more useful and personalized.
AI technologies like machine learning solutions are also quite an important element in the world of small and medium-sized businesses, and the arrival of the COVID-19 pandemic has accelerated its adoption. SMEs have had to move many of their operations online, so they have resorted to new technologies to give the decentralized workforce all the tools necessary to maintain productivity. Through new technologies, small and medium-sized enterprises are automating operations to save time and money.
Artificial intelligence not only helps automate and simplify processes, it also enables you to analyze data more meaningfully, enabling you to make more informed and ultimately better business decisions.
In this article, we’ll explore the various aspects of AI in more depth and see what benefits your business can derive from it.
In short, artificial intelligence is the ability of a non-human entity to carry out intelligent operations that would generally require the use of human intelligence. The term “artificial intelligence” was coined in the 1950s by John McCarthy, and technology has come a long way since then.
The evolution of the digital world that we have witnessed in recent years has given a strong boost to artificial intelligence, which today is also used for self-driving cars, automatic translation, facial recognition, robotics, and even medicine. Did you know that aircraft autopilot and your phone’s voice assistant use AI?
How does artificial intelligence apply to your small or medium-sized business?
One thing, it allows you to automate several manual operations so that teams can devote their time to more important tasks. Secondly, it allows you to get to know your customers better and offer them more personalized and targeted products, services, and experiences. Ultimately, AI has the power to improve marketing and sales, and therefore productivity in general.
Let’s explore in detail the 5 benefits that artificial intelligence offers to small and medium-sized businesses.
Artificial intelligence finds application in many business sectors, from banking to medical, up to the financial one. Small and medium-sized businesses can use it to enhance e-commerce, improve customer service and simplify logistics.
If you are interested in even more business-related articles and information from us here at Bit Rebels, then we have a lot to choose from.
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