Categories: Business

Things You Should Know About High-Ticket eCommerce

The conventional drop ship method, low-ticket dropshipping, is selling a high volume of products for a low cost and making a maximum amount of profit. High-ticket, however, is completely contrary to this model and focuses entirely on selling high-value products at a low volume, but still maximizing profit by selling each individual item with a huge profit margin.

High-ticket selling requires a strategy and a lot of determination. Many sellers find this method very difficult and choose to sell with the more traditional drop ship method. Even so, notwithstanding its difficulty, if you can break into this market, you can make huge amounts of money.

Here are some things that you should know about high-ticket e-commerce, and how you can get started doing high-ticket dropships.

IMAGE: UNSPLASH

High-Ticket E-Commerce Is More Sustainable

High-ticket e-commerce is far more sustainable than low-ticket is. Low-ticket dropshipping requires you to be on top of all of the latest trends and can take up a lot of time through research and product marketing. Then, as the product’s market becomes oversaturated, you must move on. Oppositely, high-ticket dropshipping means selling items that are not as trendy, but still in high demand. This means that you have less competition, the market is less saturated, and your business model is much more sustainable.

Higher Ticket, Higher Profit

High-ticket e-commerce means much more profit. As was mentioned in the introduction, low-ticket dropshipping means selling a vast quantity of items for a lower price, whereas higher-ticket e-commerce is selling solitary items at a huge price with a big profit margin. Selling on high-ticket e-commerce means more profit, and less time spent marketing and listing your products for sale. More profit means you are able to invest more in areas of your business that may need attention, and you are able to invest in more stock.

Less Customer Support Necessary

Selling fewer products at a higher price means that you will have less time spent dealing with customer inquiries and answering support requests. You may have a team of people to do that for you, but even so, the requests will be reduced significantly, which means you can focus on other areas of your business that require attention.

Fewer customers but a high-profit margin are the reason why many people are rushing to high-ticket e-commerce. It also enables you to spend more time on the fewer customers you have and show them attention personally, which will ensure they return to do business with you again in the future.

Higher Ticket, Higher Start-Up

One major drawback of higher-ticket e-commerce is start-up costs. This type of e-commerce, as previously mentioned, deals with a much more expensive, but reduced inventory. This means that if you do not have money available to spend, you may be unable to start your own higher-ticket e-commerce business.

The cost, of course, is worthwhile, but even so, it is sometimes too expensive for the average person to buy their way into. Money-saving experts recommend working your way from lower-ticket e-commerce and buying your way into higher-ticket from the profits.

It is More Suited to Experienced Salespeople

Higher-ticket e-commerce is more suited to experienced dropshippers and online salespeople, and here’s why. Because of the overhead start-up cost, as previously mentioned, and the time that will be required marketing and setting up, it is more suited to an experienced dropshipper.

While new dropshippers can work their way into the trade, they may struggle with the funding, advertisement, and branding, all of which are paramount to a successful high-ticket e-commerce business. As was recommended in the previous paragraph, beginners or intermediaries should start out with low-ticket e-commerce and learn the trade from the ground up as if they were painting houses.

High-Ticket Branding

High-ticket e-commerce requires very effective advertisement, marketing, and strong branding. High-ticket e-commerce needs to speak to the customers and draw them in. Creating your own brand identity and getting started in e-commerce can be very difficult. Here are a few things you will need, however, to get started:

  • A unique brand logo and color scheme that is instantly recognizable.
  • Graphics that support your website and your brand
  • A consistent personality for your brand, and a well-designed website

Those things are the very minimum of what you will need to get started in high-ticket e-commerce. Lower-ticket e-commerce requires much less branding, and while it still requires a large amount of advertisement and marketing, is certainly far easier than high-ticket e-commerce is. Even so, many people are beginning to wake up to high-ticket e-commerce and are starting to achieve financial independence through it.

Now you know a few things about high-ticket e-commerce. This page has included a few advantages and a few disadvantages and is a comprehensive guide of everything high-ticket e-commerce related. Your future and your financial independence are waiting.

If you are interested in even more business-related articles and information from us here at Bit Rebels, then we have a lot to choose from.

IMAGE: UNSPLASH
Russell Campbell

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