It still fascinates me when a video goes viral on the internet. It’s a lot of fun to watch the views increase in real time by thousands in just a few minutes. We’ve all seen it happen, right?
I’ve often wondered what the magic formula is for making a video like that. I finally decided that you can’t force it to happen, if the stars and the universe align in your favor that day, you’ll have a winner. However, I may be changing my mind about this after watching the Old Spice video below. This 32 second video has over almost 800,000 views in 8 days. That is 100,000 views per day, not bad!
I could watch this over and over. It is funny… no, it is hilarious. This video is no accident; they went to a lot of trouble to create something very special. Whoever thought up this concept is brilliant. Even my son, who is only 9 years old, wants to start using Old Spice Body Wash because of this video. On YouTube it states, “We’re not saying this body wash will make your man smell into a romantic millionaire jet fighter pilot, but we are insinuating it.” I hope to create something as simple and effective as this someday. This is pure marketing genius.
Thank you @fjfonseca for sharing this with me. You are a funny man Fernando. ;) Ladies, meet the man your man could smell like:
We’ve seen a rise in social gaming sites over the years. These sites, which are…
The vaping industry continues to evolve, with product designs becoming more sophisticated and user-centric. Modern…
As digital landscapes evolve, more marketers, content creators, and businesses are asking, what is AI…
Today, small businesses have an incredible opportunity to grow beyond traditional means and reach new…
Online competitive games have long been a cultural phenomenon, drawing millions worldwide. From strategic block…
In a world where companies constantly strive to tap into new markets, they also face…