Author: Mike McGinley

Mike McGinley is a twentysomething online marketing professional who spends his days researching keywords, writing compelling Pay-Per-Click ad copy, blogging and working with clients in the eCommerce industry at @solidcactus. He is a former newspaper journalist from Northeastern Pennsylvania who's covered everything from entertainment and home decor stories to lifestyle issues and politics.

Foursquare: Think Twice Before Cross Posting Every Check-In

Foursquare: Think Twice Before Cross Posting Every Check-In

I'm a big fan of Foursquare, the location-based social media site that allows you to "check-in" to various locations from your smartphone, and have been since I began using it more than a year ago. Apparently, I'm not the only one, because users check in to venues more than 3 million times per day. ...
Words With Friends App: An Award-Winning Crossword Puzzle Game

Words With Friends App: An Award-Winning Crossword Puzzle Game

Not long ago, a family member gave me the Apple iPad 2 as a gift. Not having an iPhone and having never used a high-tech tablet before, I wasn't sure what to do with it. I surf the web, tweet and use Facebook all from my Blackberry daily, so it's not as though I really needed the iPad. Nonetheless, ...
Why Twitter Keeps You Up At Night

Why Twitter Keeps You Up At Night

I'm guilty. No, I haven't done anything criminal, but I do admit to falling for one of the cardinal social media sins affecting users today: Waking up in the middle of the night to check a timeline. Here's how it happens: when restless at 1, 2 or even as late as 3 a.m., it's not unusual that I wake ...
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