Categories: Social Media

Beware of Some Social Media F**k Ups

I am sure that you have seen the latest material on social media as presented by Marta Kagan. Just last month she released some information on Social Media – What the F**K is Social Media: One Year Later.

Now she has released a modified version of the material Brand New World which you can preview here,Â and she pointed out some important points on becoming aware of some mistakes that can truly be avoided.

1.Â No Bullshit

2.Â Listen

3.Â Hope is not a strategy

4.Â Don’t Assume that social media is the answer to everything

5.Â If your product sucks social media won’tÂ fix it

and just a reminder on what the best things to do:

1.Â Listen Before you speak

2.Â BeÂ transparent

3.Â Give to Get

4.Â Do not Attempt to control the message

5.Â Welcome participation, feedback and co-creation

6.Â Always be Authentic

7.Â Create content worth sharing and communities worth joining.

Brand New World

View more documents from Marta Kagan.

Arnt Eriksen

Arnt Eriksen has worked with creative and visual communication for the last 2 decades, and is one of the leading authorities within digital- and social media in Norway. With his extensive experience from the advertising industry and from running his own agency for years, he delivers and builds actionable and quality relationships for businesses, organizations, and individuals. Arnt combines strategic and creative thinking with storytelling to engage and attract clients to companies. Arnt is a passionate and engaged speaker, keynoter and advisor to teach companies about communication and social media covering subjects such as “the future of communication”, “the ROI of Social Media” and “You – a digital brand” Connect with him at @arnteriksen