Tag: retailers

Holidays In August: A Holiday Email Marketing Schedule [Infographic]

Holidays In August: A Holiday Email Marketing Schedule [Infographic]

A smart marketer once said to me, "People love to buy, but they hate to be sold to." There is a lot of wisdom in that sentence, and if you think about it, it explains why people have such polar opposite opinions when it comes to online marketing. If a retailer handles online marketing in a way that ...
How Marketers Use Psychology Of Choice To Their Advantage [Infographic]

How Marketers Use Psychology Of Choice To Their Advantage [Infographic]

We've all heard the phrase, "We are our choices." It's true when you think about it. Every single choice we make from what to eat for lunch to who to spend our lives with impacts our future and our happiness. Although most of us try to make good choices, are we in complete control of the choices we ...
Social Gifting: The Reasons Why This Is The Buzzword [Infographic]

Social Gifting: The Reasons Why This Is The Buzzword [Infographic]

If I had to choose one phrase that has been the buzzword in social media for the past 17 days of 2013, I would have to say it's "social gifting." There is such a flurry of activity swirling around it, and it reminds me of a few years ago when everyone started talking about Groupon. Only time will te ...
Retailers Rejoice: YouTube Shopping Videos, Product Links Embedded

Retailers Rejoice: YouTube Shopping Videos, Product Links Embedded

Have you seen what a YouTube shopping video looks like yet? I think this is going to be one of the biggest trends in shopping in the coming year. I had heard that last month YouTube announced that all verified partners in good standing would be able to start linking directly to their merchandise in ...
Black Friday Shopping Tips: The Year Of Bricks & Clicks [Infographic]

Black Friday Shopping Tips: The Year Of Bricks & Clicks [Infographic]

Tomorrow is the big day! Black Friday shopping is a tradition for many people, and some will start the madness tonight even before midnight. Most people I know don't usually like getting up early the day after a holiday, but Black Friday is different. I have friends who jump out of bed like it's Chr ...
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