As CEO of engageSimply, a social commerce tech start up, I am on this unexpected journey to launch a tech venture. I am also on a crusade to bring the human element back to marketing. In my previous lives at AT&T, Bell Labs, CA and a few startups along the way, I learned to love tech but understood how to put it to work for people. Even though I don't fit the archetype of a tech CEO. I am not a guy. I can’t code. I am not 20 something or 30 something and or even 40 something. But we are on this journey to bring the human element back to tech marketing & that makes us a rebel startup. Watch this space. Our venture launches soon. Judy Shapiro engageSimply, CEO www.engageSimply.com Blog: http://trenchwars.wordpress.com/articles-buzz/