Analysis of companies, markets, digital business models, startups, monetization strategies, and how technology shapes modern commerce and decision making.

Here’s Why You Need To Have A POS System For Your Small Business
Managing a small business might often turn out to be a tasking process for some. In this era of cutting-edge technology, customers tend to come with high expectations. This is why it becomes imperative for you to ensure a seamless checkout experience for your customers. You don’t need to spend a hef ...

ICOs Rake In $160 Million In First Half Of January
With the first half of January already done, the numbers show that ICOs had been more successful than anticipated, raising around $160 million. The interesting fact is that the ICOs that were completed by 15th January raised 33 percent of the amount that it managed to accumulate in December 2018. Ac ...

Mastering Digital Marketing In 2019
We are all living in the digital age, so it should be no surprise that if you are a business owner, you need digital marketing to promote your business. Without digital marketing skills, your business is not only missing out on golden opportunities to reach out to more customers, but it will probabl ...

5 Great Money-Saving Tips For Freelancers
Today, many 9-5 workers are ditching their traditional schedule in favor of setting their own hours. It’s easier than ever to make money as a freelancer, yet you’ll still need to be vigilant with your own money. Like any business, there are some startup costs to consider.
The freedom to work from ...

3 Side Hustles That Pay Faster
In today’s world, one needs more than just one source of income. It is in light of this why ‘side hustling’ has become one of the biggest trends of the 21st century. When it comes to side hustles, there are pretty much different things to do, some side hustles are quick to start while others take lo ...

Why The Crypto Winter Could Be Good For Blockchain
In December of 2017, BTC soared to an unprecedented $19,783.21 per coin according to CNBC. Today, the price is just around $3,400, a massive drop in value, leading many crypto investors to refer to this particular period of depression as "crypto winter". In times of high volatility, cryptocurrency s ...

What Is A Good Retention Rate In Marketing And What Platform To Use
Retention rates can vary from business to business depending on what sector you’re in, however, what’s considered a good retention rate tends to be universal. According to Metrilo, an e-commerce analytics platform and should be a company’s first focus milestone.
A good retention rate occasionally c ...

8 Mistakes To Avoid Before Starting Your Startup
Making mistakes is a part of a startup, but that does not mean that mistakes are inevitable. If you know what mistakes entrepreneurs usually make, you can avoid most of them by making informed decisions. As an entrepreneur, you should be aware of the mistakes, because any one of them can lead to dis ...

4 Tips To Remember Before Pitching An Investor On A Technology Venture
Technology ventures can often be the most capital-heavy types of businesses. Exorbitant amounts may need to be invested in research, development, and testing before one can even begin to contemplate going to market. Usually, it will take months – if not years – before a tech firm will earn its first ...

Web Development – Why Your Online Presence Is Vital For Your Company’s Success
New trends are emerging from consumers where they prefer to research about a product first before making a purchase. This trend in itself shows the importance of having an official company business website. A professional website for any business has become crucial in maintaining the company’s busin ...

Product Design & Development – 2 Most Vital Focal Points Of A Successful Brand
Your company’s brand is the overall perception that a customer holds about your business. The most influential brands maintain a consistent communication network and experience among its customers. Building a successful brand is no easy task rather it is a process. The effort, however, will establis ...

How To Use Snapchat For Business Marketing
Are you thinking about the ways that you could integrate Snapchat into your company's marketing efforts? Snapchat presents an unparalleled opportunity to reach a new audience that is open to clever, imaginative marketing techniques. During this short read, you will learn and understand why businesse ...

6 Mistakes You’re Making While Dropshipping
Dropshipping is an easy enough business model to wrap your head around, but just because it enables a great deal of flexibility does not mean it’s a breeze. While less costly and less time-consuming than other forms of retail, things can still go wrong—and it falls on you to sort everything out, whe ...

How To Take Advantage Of A Small Business Loan
Owing and running a small business can be extremely rewarding. This is especially true if you are doing something that you are passionate about. Of course, this doesn't mean that starting a small business is easy or even possible for some individuals. Many people find it hard to come up with the fin ...

What Are The Best E-Wallets In 2019?
The idea of carrying cold, hard cash is becoming less and less necessary in the modern world. With payments made seamlessly and securely via cards and mobile devices, it’s totally understandable if you are starting to get out of the habit of having cash in your back pocket. If you increasingly prefe ...