What started as a blog-publishing system in 2003 has quickly evolved into a robust open-source content management system (CMS) and a strong website building tool. Today, WordPress powers over 60 million websites, which is roughly one-third of all websites on the internet.
In short, WordPress has revolutionized the content publishing industry. If you’re interested in developing or updating your website, then there are many advantages to using WordPress as your platform:
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#1 Accessibility
Within a few minutes, you can have your WordPress website operational. Start with a domain name, web hosting account, and install WordPress. Next, use the intuitive dashboard to customize your website’s layout and heading, and you’re up and running. For additional functionality, try the countless WordPress plugins. These PHP scripts can enhance your website or add new features.
Your WordPress website is also easy to manage. Regardless of its scale, you can handle most day-to-day operations with little technical know-how, especially if your website was designed by an expert.
WordPress is also more accessible than its competitors because it’s free to use. You can download, install, and use it without charge indefinitely. However, to go the extra mile, your business should partner with professionals that can take your digital presence to the next level.
#2 Versatility
WordPress is a versatile platform that can support projects of varying scales thanks to its customizable nature. It’s become the platform of choice, from simple web design projects like startups to renowned websites such as Paws & Claws, BBC America, Sony Music, The Walt Disney Company, Skype and many more.
Such websites are created with the services of result-oriented companies like NexToronto that offer custom WordPress web development, website redesigns, web consulting, website repair, e-commerce development, internet marketing, and white hat search engine optimization (SEO) services. With over 15 years of experience in providing web design services, their top-quality service and first-class technical expertise have helped businesses gain a competitive edge.
#3 SEO Friendliness
There’s little point to having a well-designed website if it lacks traffic. That’s why your website needs to rank highly on a search engine like Google, which boasts over 90% of the world’s search market share. Remember, organic traffic accounts for two-thirds of a website’s overall traffic.
Thankfully, Google loves WordPress. With assistance from the right team of specialists such as the one mentioned above, your website can be optimized in a variety of ways to enhance its visibility and ranking in search engines like Google.
Such experts can also help your website stay on top of the latest SEO trends with ethical SEO services. Google updates its algorithm regularly. A company that offers such SEO services will use optimization strategies, techniques, and tactics that abide by Google’s policies. Websites that break these policies can face a variety of penalties, like lower rankings, zero search results, and the removal of cached search results.
While there are many good reasons to use WordPress to power your website, the platform’s accessibility, versatility, and SEO friendliness can help your business thrive online, especially with the help of proven experts.
If you are interested in even more technology-related articles and information from us here at Bit Rebels, then we have a lot to choose from.
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