Analysis of companies, markets, digital business models, startups, monetization strategies, and how technology shapes modern commerce and decision making.

Guide To The Role Of Project Managers In Businesses
A project manager is responsible for the wise use of the company's resources. They ensure that minimal resources are used to achieve the financial goal within a predefined timeframe. In large companies, there is usually an annual meeting where the stakeholders set how much ROI the company is to achi ...

5 Ways To Improve Your Proposal Writing
When it comes to connecting with prospects and moving them through the sales funnel, proposals play a key role. Unfortunately, the majority of salespeople have no idea how to write an effective proposal. As a result, they seriously limit their chances of finding repeatable success.
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What Bosses Look For In A Resume – Quick Guide
Sitting down to create your resume can be a daunting task as most people don't know where to begin. You can take weeks of hard work to end up with a resume that will catch the eye of employers. Your resume must match your potential hiring managers and recruiters’ expectations as well as showcase you ...

Essential Tips In Business Process Mapping
It is imperative to comprehend the processes in which every business operates at present, how they function, and how they impact businesses. A proper understanding of the processes will help us manage our business much better. For this reason, Business Process Mapping becomes so vital given it will ...

Link Between Online Sentiment & Global Market Capitalization In Crypto Industry
A recent report from BlockchainDefender examines the role of online sentiment in the cryptocurrency industry, including its impact on global market capitalization. The report relies heavily on BlockchainDefender’s experience of analyzing online sentiment regarding specific companies and terms.
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6 Marketing Tips For Campaign Success In 2019
Marketing is the core of your conversions, leads, and sales. If you open a business and fail to do any marketing, you are guaranteed to be closed within a year. It is just the way the digital world works. When consumers want a product or service, they use the internet and search for the business tha ...

Law Firms Pivot Marketing Strategy To Focus On SEO Targeting Local Clients
Today, businesses have to have a good online presence to stay relevant in their industry. That's because their competition isn't just local anymore. The digital age has opened up more markets to more companies than ever before. Companies are having to deal with competition on a local, regional and g ...

Here’s Why You Need To Have A POS System For Your Small Business
Managing a small business might often turn out to be a tasking process for some. In this era of cutting-edge technology, customers tend to come with high expectations. This is why it becomes imperative for you to ensure a seamless checkout experience for your customers. You don’t need to spend a hef ...

ICOs Rake In $160 Million In First Half Of January
With the first half of January already done, the numbers show that ICOs had been more successful than anticipated, raising around $160 million. The interesting fact is that the ICOs that were completed by 15th January raised 33 percent of the amount that it managed to accumulate in December 2018. Ac ...

Mastering Digital Marketing In 2019
We are all living in the digital age, so it should be no surprise that if you are a business owner, you need digital marketing to promote your business. Without digital marketing skills, your business is not only missing out on golden opportunities to reach out to more customers, but it will probabl ...

5 Great Money-Saving Tips For Freelancers
Today, many 9-5 workers are ditching their traditional schedule in favor of setting their own hours. It’s easier than ever to make money as a freelancer, yet you’ll still need to be vigilant with your own money. Like any business, there are some startup costs to consider.
The freedom to work from ...

3 Side Hustles That Pay Faster
In today’s world, one needs more than just one source of income. It is in light of this why ‘side hustling’ has become one of the biggest trends of the 21st century. When it comes to side hustles, there are pretty much different things to do, some side hustles are quick to start while others take lo ...

Why The Crypto Winter Could Be Good For Blockchain
In December of 2017, BTC soared to an unprecedented $19,783.21 per coin according to CNBC. Today, the price is just around $3,400, a massive drop in value, leading many crypto investors to refer to this particular period of depression as "crypto winter". In times of high volatility, cryptocurrency s ...

What Is A Good Retention Rate In Marketing And What Platform To Use
Retention rates can vary from business to business depending on what sector you’re in, however, what’s considered a good retention rate tends to be universal. According to Metrilo, an e-commerce analytics platform and should be a company’s first focus milestone.
A good retention rate occasionally c ...

8 Mistakes To Avoid Before Starting Your Startup
Making mistakes is a part of a startup, but that does not mean that mistakes are inevitable. If you know what mistakes entrepreneurs usually make, you can avoid most of them by making informed decisions. As an entrepreneur, you should be aware of the mistakes, because any one of them can lead to dis ...