This is so cute! We’ve all seen calendars with super skinny models, right? Well, it doesn’t get much skinnier than this. These models are all bones, literally.
This calendar was created for Eizo, a medical imaging company (to oversimplify it, they make it possible to take fancy x-rays). Clever, isn’t it? What a creative gift for them to give their medics, colleagues and clientele.
They hired BUTTER, an advertising agency in Germany, to come up with this brilliant idea. This calendar, just released this month, is creating quite a stir all over the Internet. They call it “The Eizo X-Ray Pin-Up Calendar.” Hmm… Maybe skeletons really are sexy after all? :)