The Model Airplane Business Card: Branding Inspiration

Ok, who can’t get excited about this? It’s a model airplane business card. And yeah… it works! Rethink Communications, an advertising agency in Canada, created this unique business card for Norburn Model Aircraft Supply. They did it by printing and laser die cutting balsa wood into a small glider that once assembled, is functional.

I just love this, and I’m sure nobody that gets this card will forget the company name. However, once someone uses it, where would they store it? It’s not like you can put a wooden airplane in your wallet or Rolodex. Aww heck, I still think it’s a great idea. It reminds me of my childhood and all the airplanes we put together. Of course, mine usually couldn’t fly, but I’ll save that story for another article.

[via Ads of the World]