Anyone who’s been active online for the past decade or so has seen several big shifts in web design. We’ve come far in terms of usability and intuitive navigation, but the internet is still evolving and new trends keep popping up.
New blogs and company websites want something fresh and user-friendly that will grab the attention of the new generation of readers and customers. On the other hand, websites that have been around for a long time and are looking to spruce up their digital presence, which call for a redesign.
Whatever the case may be, if you’re in the website design business, business is good. There have, however, been some interesting developments in this field in recent months that you definitely need to consider.
In this article, we’ll explore some of the most popular website design trends in 2021 you should explore if you want to stay on top of your game and create truly outstanding websites.
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Custom WordPress Themes
Wix and Squarespace are pretty cool, but there is a good reason why over 80% of all websites on the internet use WordPress. WordPress is an easy-to-use, open-source, feature-filled website creation platform that anyone can use. You can make anything from the most straightforward three-page site to the most complex company website with dozens of pages and elaborate dropdown menus.
However, most of the sites that run on WordPress run on prebuilt themes, and it shows. Take a look at ten different websites, and you’ll see that the layout is ultimately the same in most cases.
Companies are looking to distinguish themselves from their competition, which has led to the rise of unique WordPress themes. Professionals that offer unique themes can make a pretty penny, too, as designing your own set of WordPress themes is pretty hard.
Minimalist Website Layouts
Minimalism has always been pretty popular in everything from fashion to websites, but these days it seems more popular than ever. Big, clean, slick-looking websites sell more than ever, and fitting a lot of data into a minimalist design is an art form that employers are looking for.
Minimalist website design makes everything look so clean, concise, and slick – and it also makes the website both familiar and easy to navigate for the visitor.
We’ve moved way past the clunky websites of the early 2000s – so if you want to offer something that will truly satisfy both your customers and their visitors, you should propose a minimalist website design.
The Philosophy Of Colors
Monochrome made a comeback a couple of years ago, but these days, it’s all about bright colors again. These are known to leave an impression, and they can even influence people to do certain things.
Take blue, for example – it’s strictly tied to security and reliability, and it would look fantastic on an antivirus or VPN website. On the other hand, Green seems to give off a feeling of wealth, making it an outstanding primary color for eCommerce websites.
Color philosophy is an authentic thing, and implementing some simple mind tricks on your client’s websites won’t only make them look great but also improve its conversion rates.
Community Plugins
Web development has always been a pretty complicated thing, but with so many plugins available on platforms such as WordPress – you can make pretty quick work of it. Community plugins will require at least basic DevOps – and you should most definitely focus on mastering development.
Custom plugins, especially community plugins, are booming. Since many people are stuck at home due to the global pandemic, they’re looking for brand new ways to connect with their favorite people and companies – making things such as community plugins a very sought-after feature.
Pre-built community plugins are pretty uniform and basic, so many clients won’t be happy with them. Building a community plugin from scratch will make a massive difference, as you can carefully calibrate it towards your clients’ specific needs – giving you a hefty return on your investment.
In Conclusion
If you’re an aspiring web developer, you have to keep up with the times in the development tools themselves and the trends. Trends make websites perform well, and if the websites you create perform better than those of your competition, they’ll practically market themselves, making you a pretty penny in the process.
If you are interested in even more design-related articles and information from us here at Bit Rebels, then we have a lot to choose from.
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