If you are in marketing in general and in digital marketing, in particular, you know how important video is these days to your marketing strategy (RenderForest). Video consumption has grown drastically in the last year and the trend keeps dominating.
As consumers, we tend to watch a short clip, gif or a video telling us about the service or a product, describing a company rather than reading even a short piece of written text.
As always, history will show whether we are moving in the right direction or not, but in order to stay relevant and continue being a part of the gang we to move with time and keep up with trends.
You’ve realized by now that you need a video. Thus, the search for the company that can do it for you starts. You can also go another way and create the video yourself online. However, there is always a chance that you might end up with spending too much time on it and the end product will not be what you envisioned in your head. Don’t you wish there was a platform that had all the
The answer – Renderforest!
[pullquote]The company has been in the explainer video production business more than 6 years and know how to do it, know the trends and know how to please their customers too.[/pullquote] They launched the online platform in the 2015 and now have more than 250 high quality and innovative templates for you to create a great video.
Let’s look at the more closely, so you can get an idea of what’s the best way for you to use them.
Let me start from the handcrafted explainer video. There is a process involved and when it comes to deadlines they are very quick and easy to work with.
We have a model we use that works as a well-oiled machine, however, it’s as flexible as they come. Reviews, suggestions, comments are always welcome!
Ok, so let’s see what are the stages of explainer video production with Renderforest.
There are 6 main stages to the creation process. The first one is the Research. The market is researched, the trends in the sphere, the competitors and so on to ensure an innovative, interesting and trendy product is created.
After that Comes the stage of Scripting, where the work is handed over to the experienced scriptwriters, who will start processing the voice over script based on the client’s needs and the length of the video. Any revisions at this point will be processed if needed.
At this point illustrators come to play, who create hand drawn sketches, creating characters and environments. At this stage, the customer approves the storyboard.
After the approval comes the turn to the voice over talents to leave their mark, in case our video needs a voice over. If not, depending on the plan you have, they will create the music, especially for your video.
Simultaneously to the voice-over process, animation process is held. Here is where all the magic happens. The simple sketches transform into a contemporary work of art, which will drive your sales through the roof.
Once the animation is over, the sound engineers will put together the animation, music and the voice over.
The moment all is said and done, the video is presented to the client.
So you have some frame of reference, here are examples of the work so you can get an idea what kind of work is done at Renderforest. You can see our portfolio here.
MCO Promotional Animation video for Mahler Chamber Orchestra in minimal and simple style.
Now that you have seen what a good product they offer, it’s time to talk a bit about the price. We offer mainly 3 different types of rates for different needs. There is a start-up plan – $999, offering 2D graphics, Growing Business – $1499, offering custom music and 2.5D graphics and Big Brand – $2999, offering 3D graphics.
Handcrafted explainer video creation is a good option for the companies who have a budget for that kind of marketing. But what should the small business owners do, who might struggle to keep their place under the sun at times of this fears competition?
The solution is to go to Renderforest’s online platform and at a very affordable ($10 – $30 per export or subscribe for a monthly or annual plan) price create a high-quality video.
As I have mentioned before, there are more than 250 templates, some of them have more than 300 scenes to choose from and they are divided into 5 major categories, which in turn have their own subcategories.
Whether you need an explainer video, company promotion, music visualization, slideshow, typography, whiteboard animation or logo reveal, you can find it all here, in many different styles and themes.
The creation of a video itself is as simple as ABCs. All you need to do is simply upload your pictures or choose the character you want to use, write the text, choose the color pallet, add the music from the large library or upload your own (btw you can also add the voiceover if you have) and render.
So don’t hesitate and check them out, you will not regret it!
For more video production tips here on Bit Rebels, click here!