LinkedIn is an online platform that connects businesses and job seekers from all around the world. It’s a social platform that offers career development opportunities, whether you are a financial expert or a college student.
In the 21st century, vacancies are easily accessible thanks to social media networks, such as LinkedIn. On the other hand, competition is fierce, and you have to fight hard to prove your worth to future employers. If you plan to use your LinkedIn profile as your resume, then having a set amount of followers is crucial to your future success and professional growth.
There is no one strategy on how to expand on LinkedIn and connect with different businesses. But some efficient approaches will help you not only gain a lot of followers but also increase presence on your network and discover a chance to make either a local or international career.
1. Set Up A Page
When creating a page on LinkedIn, it’s important to remember that your profile is your resume. That’s why you should showcase as many accomplishments and skills of yours as possible to prove to businesses and employers that you are a worthy candidate for the job. On the other hand, it should have some creative or personal elements in it. Your page should capture your personality because apart from the skills, experience, and knowledge, personality is also very significant to determine whether you are right for the job or not.
2. Gather Connections
On LinkedIn, it’s all about connections! The more connections you gain, the faster you get access to better and more jobs. But since you are networking professionally here, it’s quite difficult to choose who you should be in your network. Well, first of all, connecting with friends, former colleagues, or students from your University is an excellent way to get started. But after some time, your connections must be relevant to the sphere you work in and add some value to your page.
Furthermore, when you decide to send a connection request to someone you don’t know personally or professionally, make sure to personalize it and let them know why you would like to connect with them, etc.
3. Join LinkedIn Groups
Joining and participating in LinkedIn niche groups increases your digital presence on this platform and opens the door with more possibilities. This social network gives you access to fifty groups at the same time, but you don’t want to be a member of the group without being involved.
Join five or ten groups, not only in your industry but similar to it. For example, if you are a marketer, marketing groups, as well as groups about communication, social media, digital world, and others are crucial to your professional progress. So, groups are essential for growing your profile because there are quite interesting and engaging discussions and conversations about different topics. You can participate in these discussions, share your opinion about topics you are focused on, develop some connections, and gain followers.
4. Add Your Email Contact
In the era of social media, email seems to have lost its significance. But it’s not the truth. Email is just as critical to professional life as it was in the past. That’s why you must add your email information to your LinkedIn page and vice versa. If a business or an organization likes your profile and wants to set up a job interview, they might contact you through email.
At the same time, adding a LinkedIn page link to your email signature could also be beneficial. While it’s quite a simple process, it could encourage the professional you interact with through email to check your page out and even follow you.
5. Be Patient
Creating a LinkedIn page isn’t enough to find a fabulous and well-paying job and establish strong professional relationships. You need to work hard and consistently improve and update your profile to maximize your reach.
Unfortunately, you can’t grow a LinkedIn page overnight, and you can’t magically wake up to thousands of followers. So, remember from the beginning of your journey on this social platform to be patient. Of course, you can use the services of social media marketplaces like SocialWick to increase your followers real quickly but if you want to do it your way, then let’s get to the next step.
6. Network Every Day
We’ve already established that LinkedIn is a social media platform for professionals. But just like on other networks, such as Instagram, Facebook, Twitter, being consistent is fundamental for gaining followers and connections here, too. LinkedIn allows users to write posts, share photos, create polls, etc. Use these opportunities to be active and gather likes and comments. Remember, the more you post, the more visible you are not only to your followers but to people who don’t know you YET.
If you believe that you have some captivating professional insight and experience that might be intriguing and informative for others, don’t be shy and write a post. First of all, it’s an excellent way to promote yourself, provide information about you, and demonstrate your skills, endorsements, interests more. Secondly, posting more will result in increased engagement on your page.
7. Utilize Other Social Media Platforms
While for most people Facebook, Instagram, Twitter, and other networks are associated with fun, they are vital for development and promotion in the 21st century. Even though they have a different audience from LinkedIn, including your LinkedIn profile URL in biographies or about on these platforms could be efficient and result in increased followers or connections.
8. Create A Custom URL
This step may not sound just as significant as others, but it might be just as helpful since you might use your LinkedIn URL on other social media channels for promotion. Customized URLs such as linkedin.com/yourname&surname or something like this looks so much better and simpler. The link LinkedIn offers you is full of numbers and unnecessary symbols and doesn’t look so visually appealing. If you want your “resume” to look polished and professional, then customizing the URL is a must-do.
If you are interested in even more social media-related articles and information from us here at Bit Rebels, then we have a lot to choose from.