Tag: consumers

Advantages Of Having A Business Social Media Presence [Infographic]

Advantages Of Having A Business Social Media Presence [Infographic]

It should be quite clear by now that having a business website is vital to the success of the business. Don't get me wrong, if a company doesn't have a service or product that would benefit from an online presence, it could be too much to setup. It wouldn't be a bad idea though regardless since onli ...
How To: Keep Your Email Subscribers Once You Have Them [Infographic]

How To: Keep Your Email Subscribers Once You Have Them [Infographic]

Diana Adams 2 min read
We've said it many times before - even though you may be annoyed with all the email marketing messages you get in your inbox, it's still the most effective form of Internet marketing. When I say 'effective,' what I mean is that it drives sales. According to this recent study by Forrester Research, a ...

Do You Still Think Social Media Is A Fad?

Misty Belardo 1 min read
If you have just started being active in social media with platforms like FaceBook or Twitter, then you might think, "Hey, it won't last. People will tire of these sites and just move on to other things or go back to traditional media." Yes, there is a possibility that the trend will die down, but ...

Dramatic Shift in Marketing Reality – Engagement is Key!

Misty Belardo 2 min read
If you have been in the marketing and advertising industry for a long time, you've probably noticed the dramatic shift in marketing and how brands are viewed by consumers. In the old days, brands made use of print, television or radio to communicate their message to their respective audiences. Dem ...
The New Barbie Is A Geek!

The New Barbie Is A Geek!

Diana Adams 1 min read
Little girls love Barbie dolls. When I was young, my sisters and I shared an entire playroom full of Barbie dolls and everything that goes along with them. I don’t think a girl’s love for Barbies ever really goes away. To this day, when I’m at the toy store, while my son browses the Wii games, I ...
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