Looking for ways to improve SEO for your website? Want your website to start getting more visitors? If you want to attract new customers with your website, it’s important that you use search engine optimization (SEO) techniques to improve your presence in search engines.
While there are have been changes to SEO over the years, some techniques prove to be more reliable than ever and won’t be going away anytime soon. If you want to get the best bang for your buck when using SEO techniques, look no further. Below we’ll tell you about the 9 most reliable techniques for improving your SEO strategy in 2019.
1. Improve Page Speed
One of the first things you should do to improve your site is to optimize your page speed, as this can improve the usability of your site. Google and other search engines will factor this into account when choosing whether to list your site on search engine results pages (SERPs), so if your pages take a long time to load, this can hurt your search presence.
Every second counts so it’s important to look for ways to improve your page speed. Some actions this may include will be optimizing and compressing images, using a caching plugin for your site, and ensuring you have a reliable web host.
2. Use The Right Keywords
Adding relevant keywords to your business website is still one of the most reliable ways to improve your standing in search engines and get more visitors. Using relevant keywords across your site that relate to your business will help search engines to notice your site and send a higher quality of web traffic your way.
Look for ways to add keywords to your site and create content that centres around longtail search terms and keywords. The right keywords will help ensure you’re not only getting more visitors but that your site is also getting the visitors that are most likely to become your customer.
3. Create More Content
One of the essential ways to build your SEO is to start creating more valuable and informative content and adding it to your site. Keeping a blog and adding content to it regularly will help your site become a resource for your ideal customer. As a result, Google will start sending these customers to your site more often.
The more content you have on your site the more opportunities there will be for Google to show your site in search rankings. Having great content also ensures visitors will stay on your site longer. This can decrease your bounce rate, and Google will take notice of this as well.
4. Optimize For Mobile Devices
In 2019, it’s very important that you have a website that is optimized for mobile devices. Google prioritizes mobile content these days and websites that don’t look good on mobile screens won’t show up in search results as often.
To remedy this, make sure you’re using a responsive design for your site that will change based on the device used. You may also want to make use of Google AMP pages and work to improve your page speed.
5. Add More Links To Your Site
Adding more outbound links to your site is another solid strategy you can use to improve your website’s search engine presence. A solid linking strategy can help improve your site and both internal and external links are important.
Internal links can help Google understand how your content fits together with other pages on your site and which pages may be more important. Adding external links to authoritative sources, on the other hand, can be a great trust signal to Google and will make your site seem more legitimate.
6. Improve The User Experience
Improving the user experience on your site is also a reliable way to improve your SEO. In addition to making sure your website loads quickly, it also needs to be easy to use and navigate. Adding an easy-to-use navigational menu can be a huge help.
A user shouldn’t have to click more than a couple of times to get to any other page of your site. Additionally, you should also make sure your site looks great and has a design that is easy on the eyes. By improving the user experience on your site, you’ll lower the bounce rate of your site. This will help to improve your presence in search engines as well.
7. Pay Attention To Voice Search
These days, it’s also important that you’re optimizing your site for voice search. Voice search is becoming more popular every year, and in 2019, many people are using smart devices such as Amazon Alexa to search for information.
Because of this, you need to optimize your site for this voice search traffic or you may be missing out on a lot of customer and visitors. One of the best ways to do this is to ensure your content flows conversationally and you’re using phrases that people are likely to say when searching with their voices.
8. Optimize Technical SEO
Improving the technical side of your site is also very important for improving your SEO. Improving technical SEO consists of many things such as ensuring your site can be indexed by search engines, adding an SSL certificate, and improving your site performance.
While your visitors may not notice the technical improvements you’ve made to your site, in the background, this will improve your site considerably. Your site will operate more smoothly and will more easily be indexed and ranked by search engines.
9. Perform Local SEO Techniques
While local SEO techniques aren’t important for all sites on the web, they are critical for businesses that operate on the local level. Local SEO techniques will help a business not only get more website visitors but to get visitors who are actually in the same area or region. If you’re performing Plumber SEO, for example, local SEO techniques will be incredibly important.
Improving local SEO will include several actions such as claiming your Google My Business (GMB) Page, adding local keywords to your site that include your city name or region, and making sure your address is on your site and is consistent with listings across the web.
Using These Techniques To Improve SEO
If you want to improve your SEO strategy you need to be using the above techniques and tips. Be sure to start implementing these techniques as part of your overall SEO strategy if you want to create a thriving site that gets your website more visitors than you know what to do with.
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