Categories: Design

Icon and Iro iPhone Cases Remind Us of Failure and Success

Every time I go into a technology store or visit an online shop for iPhone cases, I always get a bit hesitant to start looking for something I might like. The amount of cases, mods and accessories are simply too great to even start messing around with. I’d rather wait for some neat post about something new, ground breaking and visually stunning before I start working those cogs of interest. What’s always a little bit boring is that everything is really a copy of a copy. There’s never really anything new to be expected other than a new style, form, shape or color. Where’s the ingenuity and creativity in the process?

Essential TPE is not bringing anything new to the table with their Icon and Iro iPhone cases, but there is something about their concept that still remains appealing and quite frankly, a little bit funny. I think everyone remembers the epic failure of the iPhone 4’s antenna problem and the somewhat laughable resolution of it. Essential TPE has used that to their advantage and created a memorial iPhone case out of it.

It’s a bulky and colorless case called Icon, and it has a an antenna extension making the whole package look like it was something brought back from the early ’90s. The advantage they get from it comes when they roll out the Iro case product in front of your eyes. It’s everything but colorless and the sleek and slim style of it makes you drool for one immediately. But what I wonder is, where are all the technology enhanced cases that give the iPhone additional super powers? If you find one make sure you tell us about it.

Richard Darell

Richard Darell is the founder and CEO of Bit Rebels, a multifaceted online news outlet that reports daily on the latest developments in technology, social media, design and everything geek. Today this media entity welcomes more than 3.5 million unique visitors per month and is considered the go-to place for people in constant motion. As an Internet entrepreneur, he is dedicated to constantly trying to develop new ways to bring content faster and closer to the end user in a more streamlined way. His excitement for statistics has allowed him to further develop systems that continuously produce accurate and fast-paced analytics to better optimize the approach by which Bit Rebels presents news and content. His graphic design background has proven to be an important tool when designing new systems and features for Bit Rebels since the development of solid and stable code depends entirely on their structure and implemented procedures. Richard currently resides in Stockholm, Sweden and directs the Bit Rebels offices in both Stockholm and Atlanta. You can reach Richard at richard@bitrebels.com

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