Categories: Lifestyle

Glowing Sneakers | Fluorescent Colored Geekiness

I remember when I was in 3rd grade we used to have school discos where everyone enjoyed sodas and dance competitions (I actually came in second one time with my Travolta moves). It wasn’t so much the discos themselves that were the core of my memory lane visit, it was the doggone masterpieces of clothing that were the pinnacle of that era. We all had vibrant, almost fluorescent colored clothes combined with modern white art lines. Boys wore pink and green like it didn’t even matter and we were all the king of the catwalk when we went to these dances.

Why I am visiting this, in every way, embarrassing period in my life? It is because today I stumbled over some rather similar shoes. Shoes that in an instant took me back at least 15 years to the age of the mullet. How someone can be smart enough to bring these colors back into modern day is beyond me, and I must admit that I think it’s a darn good decision.

The designers at Reebok and Uslu Airlines collaborated to bring these badboys into existence and it remains to be seen if the still have as much of a cool reputation on the sales front as they do churning the treadmill of mouth to mouth promotion. In bright light, they appear to be quite normal white sneakers with a bit of fancy streaks of detailing on them. But, as soon as the lights go out, that’s the moment when you will be different from the rest… the king of the night so to speak. There is no way the people around you won’t notice you are there, and most likely, you will be the talk of the party all the way into the dawn.

Richard Darell

Richard Darell is the founder and CEO of Bit Rebels, a multifaceted online news outlet that reports daily on the latest developments in technology, social media, design and everything geek. Today this media entity welcomes more than 3.5 million unique visitors per month and is considered the go-to place for people in constant motion. As an Internet entrepreneur, he is dedicated to constantly trying to develop new ways to bring content faster and closer to the end user in a more streamlined way. His excitement for statistics has allowed him to further develop systems that continuously produce accurate and fast-paced analytics to better optimize the approach by which Bit Rebels presents news and content. His graphic design background has proven to be an important tool when designing new systems and features for Bit Rebels since the development of solid and stable code depends entirely on their structure and implemented procedures. Richard currently resides in Stockholm, Sweden and directs the Bit Rebels offices in both Stockholm and Atlanta. You can reach Richard at richard@bitrebels.com

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