You either own a barbershop or work as a barber; you must be ready for customers’ new generation. Things have changed in the last period, and we have to adapt. In this article, I want to share the best apps I found for you to improve your business and reduce your time management.
We live in the internet era in which speed is the only constant, and we have to be aware of the latest trends and technologies. There are always new challenges, technologies to implement, and trends to follow.
Clients’ expectations are changing as well, and they expect you to be aware of that and know them pretty well. Nowadays, people are looking for professionals, and they pay a lot of attention to services they choose, and social media is the main stage where they look for information and share thoughts and impressions.
In this context, you want to keep pace with them, make the most out of your content, improve your interaction, and make sure all your efforts are not worthless. To stand out from your competitors, you need to get better with your time management and marketing skills. So, let’s check the following five apps that I am sure you will enjoy and improve your professional life.
1. Design App
Marketing efforts are relevant for all businesses, and considering the attention rates of the younger generation, most of the marketing efforts are necessary to be visual. To have a unique social media profile, you don’t need expensive tools. Canva, for example, offers anyone the chance to create stunning visuals in just a few minutes, regardless of how skilled they are.
Canva is a graphic design platform used to create social media graphics, presentations, posters, documents, and other visual content. The app already includes templates for users to use. I’d choose Canva as my main visual editor because it’s the most straightforward app to use for marketing purposes.
It has a massive database of graphics you can use for any type of visual and a wide range of add-in elements. Canva helps you get the most out of your ideas, even if this is your first-time doing marketing for your barbershop.
You don’t need to set up anything, just access the web-based app here and register with your email account to start using it right away. There’s a free plan available, and this is good news because you will have the opportunity to improve your visual marketing skills without spending a dime.
2. Booking App
I am sure you are tired of using the same pen&paper system for your bookings. Or you think that you can’t forget about your clients’ appointments. Well, the statistics are not in your favor this time. Being able to quickly and easily book in is the key reason why all businesses should be considering a booking app. It is increasingly a business essential and is in line with the rising expectations of today’s consumers.
During the pandemic, the small business owners discovered how important it is to adapt to social distancing; therefore, the benefits of using an online platform for bookings that can reduce interactions and keep doing business is excellent.
You are right; as a barbershop owner, you cannot work exclusively online. However, you can manage your time and ease your customers’ access to your services by using an appointment application that limits interactions.
Appointfix is easy to use and is a good alternative to your paper diary or a regular calendar app. With this appointment scheduling app for barbers, you can create, view, and update appointments, let your customer’s book appointments online 24/7 on your free booking website, and more. You can download it for free in the App Store and Google Play.
3. Financial Management App
I am sure it happened to you as well. You wondered where all your money was going? Why don’t you have enough money? Keeping track of your finances is always the best thing. You can learn a lot about financial management by using a dedicated app and start monitoring your earnings and spendings to make your business more efficient in the long run.
You don’t have to buy a fancy app. QuickBooks is one of the best choices. There’s a cheap monthly plan accessible to anyone, and there are many features that will help you manage your business and keep track of everything you earn and spend without much effort.
4. Social Media Aggregator
As much as we want to run away from social media, it has become a part of our lives. Therefore, being active on social media is essential if you’re going to make your barbershop business visible and attract and educate your clients through your content.
Sometimes, managing many social media accounts becomes overwhelming and quite stressful. Users often post, send messages, and share videos. You always need to be aware of your followers’ reviews and mentions.
What can you do to keep things simple and focus more on your work than on social media accounts? You can get yourself a social media aggregator. An app that collects all mentions, messages, and impressions in one place.
My choice for you is TINT, a social media aggregator ideal for UGC (User-generated content) campaigns. The future of marketing is hyper-personalization. TINT began as a way for marketers to source authentic content and has grown into the world’s most powerful user-generated content platform to create personalized, engaging experiences at scale to build trust and sell more.
TINT can aggregate social media feeds from multiple accounts on just one screen based on specific hashtags. Most of all, it provides useful analytics that can help you get an idea about how things are going on your social media pages.
5. Photo Editing App
When was the last time you decided to make a purchase after you saw a review or a before and after photo? If you remember it well, you know how important those photos are. You know what they say – a picture is worth a thousand words.
Actually, with a picture, you can tell a relevant story for your audience; you can create an emotion or even make a sale. Well, what better way to convince people to make a visit to your barbershop than having a social media feed full of impressive photos of your work?
There are many tips and tricks when it comes to designing your Facebook or Instagram wall. You need to implement a whole strategy and think about when is the right time to post and what kind of content to share.
Knowing that visual content is so important, there’s a free app called Snapseed that allows you to edit your photos like a pro. From all the photo editing apps out there, I chose Snapseed because, as to myself, it is intuitive, and it has everything you need.
After uploading a photo, you can simply add some filters to it or even edit it manually by adjusting the light, brightness, contrast, and so on. With just a few clicks, you can create a fantastic photo of your job, ready to be featured on your social media.
Last But Not Least…
Technology’s here to help you. No matter what kind of help you need, there’s an app for everything a barber needs. Having a well-implemented social media marketing strategy for barbers is crucial.
Using an appointment scheduling app is vital if you want to save time and be more productive, but don’t forget that it doesn’t matter how good you are now; you can always be better and do better. This being said, give a chance to one of these apps for book lovers and keep yourself updated with priceless information in your industry.
If you are interested in even more app-related articles and information from us here at Bit Rebels, then we have a lot to choose from.