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How To Use Videos To Market Your Business
Marketing is the most powerful tool for any business. If an entrepreneur wants to boost his sales, improving the marketing techniques is definitely one of the solutions. There are plenty of ways to market your business, but visual methods remain some of the most popular.
While pictures are easier ...

Chocolate Business Ideas Featuring Organic Dark Chocolate
As delicious as they sound, chocolate-based businesses can be a chore to get off the ground. There are health standards, equipment, ingredient suppliers, recipes, and a huge list of other factors to consider. But most challenging of all, you need to come up with a fantastic concept – that concept wi ...

5 Tips For Throwing A Better Business Event
Business events are a great way to build brand awareness, attract new customer and improve relationships with existing customers. Successful events also generate some buzz about your business. But if you're a small business owner, the idea of hosting a big event may make you feel overwhelmed. Yes, i ...

How To Market Your Business Outside The Box
While you may have developed a sophisticated digital marketing strategy, there is no need to stop there. There are also many ways to market your business that will differentiate you from the competition and help you attract more customers.
Rather than just relying on digital marketing, try integr ...

5 Reasons How Asset Management System Helps Your Business
A company’s investments in assets is often measured against the profits that company makes. This Return on Fixed Assets (ROFA) is vital when used in conjunction with asset inventory management systems that measure the life-cycle it costs to produce material. Here is just a sample of ways asset manag ...

7 Reasons To Use Social Media Marketing For Your Business
Why does a business need to use social media? Why indeed? Well, first of all, let us go over two facts that will help you in seeing the light. First, more than 50% of small businesses in the United States are increasing their social media marketing budget in 2017. One of them is probably your compet ...

Top 4 Cyber Threats All Businesses Face
This last year has been plagued with news about hackers gaining access to email servers, credit information, and even banking data. In fact, in the first half of 2017, about 2 billion data records were stolen or lost because of cyber-attacks. This number is expected to rise in the upcoming years. No ...

Understanding Business Process Modeling And How It Works
Business process modeling, which is commonly abbreviated as BPM in systems engineering, is the process of representing the business processes of an enterprise so that any of the current processes of the business might be analyzed for alteration or improvement as and when needed. Although it is a ver ...

The 5 Top Technology Risks Facing Your Business In 2018
In September 2017, CNBC reported that 1.9 billion data records were stolen during the first half of the year. That’s a whopping 164% increase from the prior-year period: an unmistakable sign that the cyber threat landscape is darkening. If your company isn’t keeping pace with the changes — by learni ...

5 Ways Content Marketing Helps Your Business
Marketing is impossible without the content. Engaging content is the need of the hour in today’s generation of online customers. Right now, to effectively market your content, you need to grab the ever-wandering attention of the user, give him all the necessary details and get a yes out of that pers ...

5 Legal Mistakes Affecting Business Partnerships
Creating a partnership can be a good way to start a business because it helps the business to benefit from diverse experiences and skills. However, there are times when partnerships suffer due to some legal mistakes made at the time of creating a partnership.
IMAGE: PEXELS
1. Taking On Too Man ...

Commercial Electricity And Business Expense Reduction
One of the simplest equations in business math is revenue - expenses = profits. Every business has control of both sides of that equation, but most businesses do not look deep enough at their commercial electricity bills as a means of lowering costs. A business that looks for ways to save money on e ...

Buying A Franchise Or Starting A Business – Pros And Cons Of Both
Beginning a new chapter in your life by either opening your own business or buying a franchise is exciting and can get a little confusing as well. Either can be full of uncertainty and risks so it’s best to know exactly what you are getting into with both. With that in mind, read on below for a few ...

How Mobile Applications Fuel Business Growth
Today’s digital customers expect everything to be available at their fingertips. Mobile applications enable these customers to reach out the companies and interact with them on an unremittingly handy digital medium, i.e., mobile phones. According to recent reports, mobile apps are forecasted to gene ...

Is Your Business Unknowingly Violating Copyright Laws Online?
“Oh, we didn’t know that was actually a copyright violation,” is one of the most common defenses posed by online intellectual property violators. In a majority of instances, copyright violations are unintentional. It’s really easy to copy something and paste it into a blog now, for example.
For b ...