Analysis of companies, markets, digital business models, startups, monetization strategies, and how technology shapes modern commerce and decision making.
How Geotrust Brand Is Affected By New Ownership
Geotrust has been one of the largest digital certificate providers all over the world since 2001. Now, it has over 100,000 users in more than 150 countries. Business owners trust Geotrust to secure all their online transactions and conduct their online business. In 2017, Geotrust was sold to new own ...
5 Reasons Why Nobody’s Reading Your Company’s Blog — And How To Fix It
You’ve spent money and time designing your company’s blog and adding content. You may have even launched a marketing campaign to create visibility and generate traffic. However, instead of seeing a crush of qualified prospects rushing to your glorious blog, you hear virtual crickets chirping. What’s ...
The Latest Trends In Healthcare Marketing Budgets
The healthcare marketing landscape is evolving, making it necessary for firms to adjust their budgets to best engage their target market. When it came to healthcare marketing last year, most firms set aside a larger budget in 2018 and used a mix of traditional and digital channels.
Researchers fr ...
How AI Is Revolutionizing Entertainment Online
Despite it not being as publicized, gambling is one of America's most lucrative pastimes. Statista mentions that in 2017, the revenue gained by casinos hit 76.59 billion US dollars. For an industry that has this much income, gambling's overall operation has marched in time with the advance of techno ...
Is Bitcoin The Black Wealth Creator?
The alluring promise of Bitcoin has already enamored many investors from a diverse set of backgrounds. Despite the increasing possibility that a large number of Black Americans can potentially benefit off the boom in cryptocurrencies, however, virtually no attention is being paid to the fact that Bi ...
5 Challenges Blockchain Startups Need To Overcome
The gig economy has become defined by the numerous startups that have appeared to appease the growing demands of modern users, with blockchain startups, in particular, having undergone explosive growth recently. As blockchain tech continues to make other modern marvels like cryptocurrencies possible ...
Rethinking Rostering – How To Improve Employee Scheduling
Trying to manage a team of employees is one of the most difficult and fickle aspects of running a business. All it takes is one person calling in sick to completely dismantle a well-prepared schedule.
Fortunately, technology has delivered many effective new ways to improve employee scheduling. Re ...
How To Master The Art Of Freelancing – 3 Tips To Manage Work And Clients
When someone decides to be their own boss and tell their 9-to-5s goodbye for good, they’re lunging head-first into an unknown, unreliable territory which has anything but job security. And what else? With 50% of the world’s working population as freelancers, amazing client handling skills and commun ...
5 Must-Read Magazines On Entrepreneurship, SEO & Affiliate Marketing
What are the best magazines around on entrepreneurship, SEO and affiliate marketing? Surprisingly there are only a handful of magazines that focus on affiliate marketing and search engine optimization while entrepreneurship is the buzz word that has many magazines dedicated to the topic.
The big ...
Study – SMB Owners Believe They Need An Online Presence For Success
It’s 2019, and small businesses recognize the need for change. According to a new small business study by HigherVisibility, 88% of small business owners say that an online presence is crucial for their business’s success.
Small businesses have always faced unique challenges when it comes to adver ...
Sunil Jagani On How AI, IT, And Blockchain Influence The Customer Experience
New technologies like blockchain can help to influence the customer experience. When companies use these novel methods of supporting their customers, they can provide a level of service that was not possible in the past. Situated in Malvern, Pennsylvania, Sunil Jagani, the Chief Technology Officer o ...
Top Benefits Of Automating Helpdesk Software
Manual processes take time, and when it comes to business, sometimes that time is not always available. The help desk of a business facility has to shoulder a lot of responsibilities for the business itself, and keeping it in manual mode can prove to be problematic. Manual help desks may cause a del ...
How To Localize Your Product By Using Multi URL QR Codes?
When was the last time you noticed product recommendations on a newspaper, television, or magazine? That was a long time ago, right? Also, our daily use of mobile phone, laptop, and other smart devices is much more than newspaper, magazines, and television.
With that being said, most companies ha ...
Matt Redhawk Details Ways To Run A Business Without Reliance On Technology
In today’s rapidly changing world, entrepreneurs may be concerned about becoming too dependent on technology. Technology can be subject to cyber attacks, scams, disruption, regulation and government interference. Starting a business which is not overly dependent on the use of technology is a smart m ...
The Importance Of Finding The Best Small Business Loans
Sometimes having a business is similar to climbing a mountain. At times you reach high points, but along the way, you go through sections that are way harder. That's normal for any business owner.
But what do you do when an opportunity arises? There are certain opportunities that would make your ...