Search query: social+media+marketing
Twitter vs. Facebook: A Social Media Revenue Comparison
This is a very interesting topic to me because there are so many factors that come into play when trying to measure the revenue generated from social media marketing. Social media is all about relationship building and networking, and it's strange to me to think about assigning a dollar and cents va ...
Flipboard – A Social Magazine for Your iPad
When I was in Chicago, I had the opportunity of course to visit the Apple store and play with the iPad. I totally wanted to get one, but due to budget constraints, I had to just play with it in the store. I was; however, able to convince two of my friends to buy one on the spot. They are both not ...
7 Reasons Why Your Social Media Campaign Is Failing
Social media is a buzz word nowadays. So many people are trying to find ways to leverage their brand's presence and reach a larger audience. Just like any other media (traditional) it takes a lot of hard work and creative/strategic thinking. There are so many platforms that are available: Twitte ...
How Social Media Can Help With SEO!
There are so many inquiries that I have received already in terms of SEO or Search Engine Optimization. What is it? How can we implement it on our own? Is it really important? What I want to achieve in this post is to give you some practical tips on how we (our own brand) or your site can becom ...
Dramatic Shift in Marketing Reality – Engagement is Key!
If you have been in the marketing and advertising industry for a long time, you've probably noticed the dramatic shift in marketing and how brands are viewed by consumers. In the old days, brands made use of print, television or radio to communicate their message to their respective audiences. Dem ...
9 Ways To Use Social Media for Your Business
Social media is media designed to be disseminated through social interaction, created using highly accessible and scalable publishing techniques. Social media uses Internet and web-based technologies to transform broadcast media monologues (one to many) into social media dialogues (many to many). It ...
Social Networking Wars | Have you joined The Battle?
There is a war going on. A war that everyone using social media is a part of yet still don't know they are participating in. We are all the soldiers and being puppeteered by the lords of social media networking. We have no chance of getting out of it unless we stop using any kind of social media net ...
Who is Monitoring Twitter & FaceBook? Power of Social Media
As more and more businesses are looking at social media to monitor their brands. Now even government agencies are looking at social media to monitor activities of people online. They are investing on social media to monitor technologies. Here is the excerpt from a news report. source: Informati ...
Is Social Media a Fad? Here are The Success Stories!
Here is a follow through to the post I did on Is Social Media a Fad?
Marketing though social media has three important aspects:
1. Creating buzz or news worthy events, videos, tweets, or even blog entries that attract attention, and become viral in nature. Buzz is the piece that makes soc ...
How To Use Social Media for Business Simple Steps
People go to social media to sell their product. They bombard their followers, or readers with tons of commercials and sales pitch. But you won't make money on Social Media. That is not the point. What one must do is create relationships so that your customers will know you better and see that t ...
Measure Social Media | ROI
You always see the word ROI or Return on Investment on articles, and on twitter. You always read about measuring your involvement or for some business measuring social media investments for their respective brands. Now for social media, ROI stands for Return on Influence. Is measuring social medi ...
Social Media Blues
Everyone now is involved in Social Media. People have been very creative in making sure that everyone understands what it is all about. It can be in the form of comic strips, blog posts, reviews and even applications. Here is a video that was primarily made for Social media and its impact and in ...
The Invisible Problem Draining Your Google Ads Budget Every Month
Digital advertising is supposed to be measurable, accountable, and efficient. You set a budget, choose your audience, write compelling ads, and pay only when someone clicks. That is the promise of pay-per-click, and for the most part, it has transformed how businesses reach customers online.
But ...
What A Fractional CMO Does In The First 90 Days
At this point, millions of companies have either hired or considered hiring a fractional CMO. That’s because they’re capable of so many things – and because they’ve helped so many businesses already. But what exactly does a fractional CMO do, especially in the early stages of this business relations ...
Project Vend: Proof You Should Never Leave Your Autonomous Business AI Agent Unattended
Project Vend began as a laboratory thought experiment and turned into something more immediate and oddly familiar. Anthropic put Claude in charge of a tiny retail operation in an office, named the shopkeeper Claudius, and then watched how the machine handled sourcing, pricing, ordering, and customer ...