Tag: Advertising

The Pros And Cons Of Social Media Digital Advertising

The Pros And Cons Of Social Media Digital Advertising

Communication has changed drastically over the past 20 years and at the pinnacle of that change is social media. Although consumption of entertainment media between online and offline if pretty equal, it would have been hard to consider social media platforms would grow so quickly and see people con ...
3 Simple Hacks For Better And Stronger Business Branding

3 Simple Hacks For Better And Stronger Business Branding

Behind every successful business is a strong brand identity. As the market grows increasingly competitive, companies large and small must constantly find new ways to make an impression and strengthen their brand's position. But what exactly is a strong brand? Ultimately, the most powerful brands ...
Traffic Junky – The Best Ad Network For Out-Of-The-Box Campaigns

Traffic Junky – The Best Ad Network For Out-Of-The-Box Campaigns

If you are running a business, may it be small or quite big there is always one question buzzing in your mind; what is the best way to advertise my product? Of course, you would always consider having an ad campaign that is both cheap and effective. As an entrepreneur, you may go for the usual campa ...
How Ad Blockers Are Changing The Modern World Of Advertising

How Ad Blockers Are Changing The Modern World Of Advertising

Digital ads have been a reliable source of revenue for high-traffic websites and a lucrative opportunity for advertisers since the early days of the internet. But there’s one big problem that’s always interfered with the success of these digital ads: ad blockers. Ad blockers, like the appropriate ...
Why You Should Consider Native Advertising For Your Business Growth

Why You Should Consider Native Advertising For Your Business Growth

Native advertising has become an effective marketing strategy for many businesses. It is a paid form of advertising editorial content across highly-engaged platforms. Many content discovery platforms are integrated into websites to recommend relevant content on the web pages or blogs. In fact, nativ ...
Content Marketing – Why Quality Content Is Still King

Content Marketing – Why Quality Content Is Still King

There is no question that content marketing can have a substantial impact on your bottom line. However, if it is not well done, you are essentially just wasting your time. Content is king, but when it comes to quality or quantity, quality definitely wins. Among some marketers, like WEBRIS NYC, th ...
Business Blogging Vs. Social Media – Use Your Time Well

Business Blogging Vs. Social Media – Use Your Time Well

Could you use your time better? Most of us could. Marketing yourself using blogging or social media is time-intensive, and you struggle to fit everything in. Sometimes we all have to make a choice as to what doesn’t get done. Large companies are increasingly dropping their blogs. Is this the right d ...
Snapchat For Business: What You Must Know [Infographic]

Snapchat For Business: What You Must Know [Infographic]

Snapchat has evolved into one of the most-used forms of social media among Millennials. Although its audience is unquestionably growing by large numbers, some brands have faced a crossroads when determining whether they should use Snapchat for business. MDG Advertising developed an infographic, Snap ...
The Complete Guide For Selling Advertising On Your Blog Or Website

The Complete Guide For Selling Advertising On Your Blog Or Website

There are a lot of things about maintaining a blog that are common sense and almost intuitive. Selling advertising is not one of them. If you do a Google search for how to find advertisers for your blog, or how to sell advertising, you'll only find a handful of lame articles that aren't very helpful ...
World’s First Invisible Skyscraper Disappears With Optical Technology

World’s First Invisible Skyscraper Disappears With Optical Technology

How do you build the best skyscraper in the world? You don't make it the tallest. You don't make it the fanciest. Instead, you just make it invisible. When I first read about this, the first thing I thought about were the pilots who might accidentally crash into it. Of course, it's not really invisi ...
AdBlock Wants To Use Ads To Get Rid Of More Ads

AdBlock Wants To Use Ads To Get Rid Of More Ads

AdBlock, one of the most widely used browser extensions, allows users to block the majority of online advertisements. This free (and legal) extension has been downloaded tens of millions of times. On its website, AdBlock estimates the number of users at over 80 million. Last month, it launched a cro ...
Ultimate Success Guide For Retargeting On Facebook [Infographic]

Ultimate Success Guide For Retargeting On Facebook [Infographic]

It seems like most of the popular social sites have made some major changes this year. Some of these changes are significant, and they go far beyond just changing the size of cover photo for example. The social site that has probably made the most changes thus far in 2013 is Facebook. Facebook has m ...
Custom MINI Skinned With 48,000 LEDs Roams The Streets Of London

Custom MINI Skinned With 48,000 LEDs Roams The Streets Of London

When technology becomes so versatile that it can literally be skinned to anything, that's when we'll see the true form of incorporation of technology into our society. Maybe that is what we are seeing happening right now with all kinds of technologies being implemented into things we never even thou ...
History Of Social Advertising: Timeline From 2002 – 2013 [Infographic]

History Of Social Advertising: Timeline From 2002 – 2013 [Infographic]

Social commerce is becoming an increasingly popular topic as social advertising continues to become more apparent on all the social sites we love. Just to put it into perspective, in 2012, social media revenue topped out at $4.6 billion dollars. This number is expected to hit around $11 billion doll ...
Evolution Of Marketing From 1960 To What We Know Today [Infographic]

Evolution Of Marketing From 1960 To What We Know Today [Infographic]

Social media and marketing go hand in hand. Whether you are marketing your personal brand, your business, or no brand at all, you are still making a name for yourself in social media. Depending on how you look at it, I could argue that it's all marketing. Yesterday I wrote an article about the Histo ...
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