Yinwen “Wendy” Mu is a passionate video game trailer editor who brings cinematic storytelling and emotional depth to every frame. Her work on the EA SPORTS FC MOBILE 25 | Gameplay Launch Trailer shows her skill in mixing eye-catching visuals with exciting music and emotional sound design.
Despite not having a deep background in soccer, Wendy dove into research to ensure authenticity, working closely with creative and capture teams to deliver a trailer that feels as immersive as being on the pitch. With her eye for pacing and detail, Wendy turned gameplay moments into a high-energy, emotionally engaging experience for players around the world.
We’re grateful to Wendy for sharing her insights and walking us through the creative process behind her work—it’s clear her passion and precision are what set her apart in the industry.
IMAGE: WENDY WU – WENDY HARD AT WORK EDITING A NEW TRAILER
Your journey into video game trailer editing is so inspiring—what initially drew you to this side of the entertainment industry?
I graduated from the Savannah College of Art and Design with a major in Film and Television Production. I’ve always been fascinated by video creation—from preproduction, like scriptwriting and concept development, to postproduction, including editing, sound design, and color grading. It excites me to bring a project from zero to life.
Becoming a trailer editor for video games has been a unique and interesting journey. Back when I was a film student, I often found myself limited by technical and budget constraints.
For example, while creating shot lists or storyboards, I would envision “cool” shots—like a camera gliding across the ground, flying through characters or objects, or soaring through the sky chasing characters. These ideas were difficult to achieve in student films due to equipment limitations and cost.
Now, as a video game trailer editor, I feel incredibly grateful. I not only get to apply my film production knowledge, but I also have the creative freedom to bring imaginative shots to life. I collaborate closely with creative directors, art directors, and capture directors. Together, we design cinematic moments—choosing camera angles, directions, staging, and character blocking with much more freedom than in traditional filmmaking.
Editing trailers also involves music editing and sound design, which is both a challenge and a joy. Making a trailer look visually appealing while also sounding dynamic requires a balance of skills.
Each client has their own musical tastes, so I always aim to give the music a “hook” that enhances the visuals. I use music drop-outs or beat hits to surprise the audience and emphasize key visual moments. Sound design adds texture—it helps build atmosphere and guide the viewer’s emotions. I see it as a powerful storytelling tool that connects all the elements of a trailer.
Working at a trailer house in LA, you’ve collaborated on major titles like EAFC, Fall Guys, and Madden Mobile. How does your environment influence your creative process?
Working in a trailer house in LA has exposed me to a wide range of creative minds and high-level projects. The environment is fast-paced and full of inspiration. I’m constantly learning from my team—whether it’s through brainstorming sessions with creative directors or reviewing technical feedback from producers. Being surrounded by talent and passion pushes me to elevate my own work and always strive for excellence.
Let’s talk about your project: EA SPORTS FC MOBILE 25 | Gameplay Launch Trailer. What was the vision behind the trailer, and how did you bring it to life as an editor?
The script for this trailer had a straightforward structure, so I focused on selecting the right music and game footage. The client wanted to highlight key updates and showcase each featured player in the game. I worked closely with with creative directors Nate Araiza and Sean Kennedy to achieve this.
One of the main visual highlights was the in-game stadium and its lighting design. I wanted to capture the audience’s attention immediately, so I opened with a dramatic wide shot from a bird’s-eye view, followed by a close-up of a signature in-game player.
I collaborated with our video game capture team and communicated with the capture director to ensure the footage fit perfectly with the edit. Balancing storytelling with marketing goals was a challenge—but an exciting one.
Ultimately, I aimed to present EA FC Mobile in a way that made viewers feel like they were truly part of an intense soccer match. With my editing and music skills, I guided the emotional arc of the trailer to reflect the excitement of the game.
What were some of the biggest challenges you faced during the EA SPORTS FC MOBILE 25trailer, and how did you push through them?
One of the biggest challenges was my limited knowledge of soccer. I had to do a lot of research to ensure the trailer felt authentic and high-quality. I didn’t want viewers to feel like it was made by someone unfamiliar with the sport.
My goal was to deliver the best gameplay moments in a way that excited the audience and helped connect them to the client’s vision. I saw myself as a bridge between the viewers and the game, helping the client reach a broader audience and grow their market presence.
Your editing style is known for its precision and emotional depth. How did you start developing that signature touch, and how has it evolved since EA SPORTS FC MOBILE 25?
I developed my editing style by watching a wide variety of trailers and experimenting with new techniques. My background as a film student helped me understand cinematic language and storytelling. Before becoming a trailer editor, I worked on many short films and commercials, which gave me hands-on experience in pacing, timing, and visual storytelling.
I also worked in the Finishing Department as an assistant editor, where I had the opportunity to study the timelines and working styles of other editors. Once I started leading my own projects, I refined my skills further—adjusting rhythm and pacing to craft sequences that felt smooth, impactful, and emotionally resonant.
In your EA SPORTS FC MOBILE 25trailer, the upbeat pop rhythm required razor-sharp cuts. How do you approach syncing music with visuals while still keeping the story front and center?
It depends on what the project calls for, but through trial and error, I’ve learned how to balance strong storytelling with dynamic music editing. I always want my trailers to be fun and emotionally engaging. Music plays a huge role in that—it can make you feel intense, relaxed, excited, or even nostalgic.
When editing, I treat music as a guide. I match different parts of the music to the emotion I want to convey in each sequence. I also use rhythm and beats to emphasize key gameplay moments, connecting everything in a way that feels natural and exciting. The goal is always to make the audience feel something—and to remember the trailer long after it ends.
What advice would you give to aspiring editors who want to enter the world of AAA video game trailers?
Trust your talent. Understand your subject matter. Play video games and watch a lot of trailers to stay up to date with trends. Learn storytelling and polish your technical skills. Most importantly, stay curious and keep pushing your creative boundaries.
What are some notable career highlights? (Awards, recognition, accomplishments, etc.)
The EA SPORTS FC MOBILE 25 | Gameplay Launch Trailerperformed incredibly well on social media. It reached over 500K views on the official EA SPORTS FC Mobile YouTube channel:
https://www.youtube.com/watch?v=cGYUDRhJrTA
It was also featured on the official EA Sports FC Mobile website:
https://www.ea.com/games/ea-sports-fc/fc-mobile
IMAGE: WENDY WU – A SHOT FROM WENDY’S EAFC MOBILE TRAILER
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