Ever Heard of a Lollipop Brand? – Apple and Nike Are Some!

Ever Heard of a Lollipop Brand? – Apple and Nike Are Some!

Everyone is talking about brands these days and how you can brand pretty much anything, even yourself to some extent. Sometimes, though, things are taken a bit out of proportion. Some people say a brand is something über important and has to be preserved at any cost. Even though I agree, I don't ...

25 Reasons To Love Social Media

Social Media is now the trend. While the majority of brands and companies are just starting to get into the phenomenon, others still ignore the power of social media because they are afraid of how to handle the impact if they get negative feedback. There may be some risks, but if you know how thin ...
Social Media Explained In 2 Minutes (10 Key Facts)

Social Media Explained In 2 Minutes (10 Key Facts)

Social media is in the limelight and the topic of conversation in your office and with your friends. You can read about it everywhere. However, there are still people who do not quite understand what it is, and what its relevance is in our professional and personal lives. The majority of people s ...
6 Ways To Overcome Social Media Burnout

6 Ways To Overcome Social Media Burnout

It is very difficult for me to write this article. I'm going to do it anyway because I think by sharing my experience; it might be helpful to someone else going through the same thing. I love social media, and I'm typically on Twitter, FaceBook, Flickr, YouTube, etc... every day. It is not unus ...

7 Reasons Why Your Social Media Campaign Is Failing

Social media is a buzz word nowadays. So many people are trying to find ways to leverage their brand's presence and reach a larger audience. Just like any other media (traditional) it takes a lot of hard work and creative/strategic thinking. There are so many platforms that are available: Twitte ...

3 Possible Reasons Why People Are Ignoring Your Tweets

There are so many people getting on Twitter these days, and more and more are either learning the beauty of Twitter or getting frustrated with it. The majority of the people I know jump on the bandwagon without any idea about what to expect or any idea of what to do on the social networking platfor ...

10 Reasons To Love FaceBook!

There have been so many arguments lately for why people should close their FaceBook account. The biggest reason is the privacy issue. I have been on FaceBook since 2007, and I am still enjoying every minute of it and still recommend the site to my friends. I know the privacy issue is a big deal, ...

How To: Spot A Twitterholic

I love Twitter and I know so many people who also love it as much as I do. We have a special bond that some people do not understand. Social media has really changed the way we live and view things. Some people even question why we tweet a lot and why we value the social networking platform so ...

15 Reasons To Love Twitter!

When I started to use Twitter in 2008, it was not as popular as it is today. Just imagine in my country it is now no. 5 in terms of popularity. Back in 2008, no one really knew that it would grow so big. People thought that it was just a fad that would soon die down. Now, in 2010, it is still gr ...

How Social Media Can Help With SEO!

There are so many inquiries that I have received already in terms of SEO or Search Engine Optimization. What is it? How can we implement it on our own? Is it really important? What I want to achieve in this post is to give you some practical tips on how we (our own brand) or your site can becom ...

How To: Overcome the 3 Most Difficult Hurdles in Blogging

Blogging is fun. It is very rewarding in terms of having your thoughts, your ideas and your passions fueled. I have been blogging for over a year now, 1 year and 6 months to be exact, and I am loving every minute of it. Just like with anything we do, there are occasions when we find ourselves fac ...
Talent and Social Media – Meet This 12 Year Old Sensation!

Talent and Social Media – Meet This 12 Year Old Sensation!

I love to sing, but too bad I was not given the talent to sing well. Most of those who have heard me sing have told me to just concentrate on my designing. But kidding aside,  social media has brought us so much new singing talent. One example is  Colbie Caillat. The popularity of Caillat's M ...
YouTube Turns 5! – Celebrate with My YouTube Story

YouTube Turns 5! – Celebrate with My YouTube Story

YouTube is one of the most popular sites for video sharing. The company is based in San Bruno, California, and uses Adobe Flash video technology to display a wide variety of user-generated video content, including movie clips, TV clips, and music videos, as well as amateur content such as video blo ...
The Toilet Paper Emergency – The Best Use Of Twitter Yet

The Toilet Paper Emergency – The Best Use Of Twitter Yet

A lot of people say that tweets are useless and don't ever really help people right when they need it. Well, after hearing about this story, I will never think that again. I can barely type for laughing so hard. Last week, Twitter user @naika_tei, who lives in Tokyo, was in an electronics store, ...
Dramatic Shift in Marketing Reality – Engagement is Key!

Dramatic Shift in Marketing Reality – Engagement is Key!

If you have been in the marketing and advertising industry for a long time, you've probably noticed the dramatic shift in marketing and how brands are viewed by consumers. In the old days, brands made use of print, television or radio to communicate their message to their respective audiences. Dem ...
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