Insights into social platforms, creator tools, trends, algorithms, audience behavior, and the evolving role of social networks online.

All You Need Is Love Project – Biggest Sing Along In The World!
One of my favorite case studies is the "All You Need is Love" project created by one of our offices abroad for Starbucks. This was presented to us in a conference we did last April when we launched our own Digital Lab here in our Philippines office.
It was a successful campaign that highlighted ...

25 Stupid Facts About Social Media!
Social Media has been a buzz word for so long now, and we are always intrigued by the facts and figures shown us. Just recently I found out that the Philippines is number one in terms of video consumption in the world. Whoa!! That means we upload, watch, share and create more videos than any othe ...
How To Brand Yourself Properly In Social Media
People are drawn to social media and why not? We get the chance to connect and network with different people from all over the world 24/7. The world gets smaller. Imagine having the chance to get views and opinions from leaders of different industries. Think about geting the freshest news from t ...

Chat Anywhere Using Twitter
There are so many tools being developed now that allow people to connect with their Twitter friends more efficiently. Developers are keen on doing so because they know that more and more people want to make the most out of their social online life. It is no longer enough to share links, but it is ...
5 Strategies To Help You Tweet Better
Twitter is one social media platform that is steadily growing. Most of us already using Twitter for connection and engagement want to tweet more efficiently to benefit those who follow us. We follow people for different reasons and in my own experience, it is basically to make our daily lives rich ...
5 Tools To Help You Bookmark Websites You Like
More and more people are now reading blogs and visiting websites. The reasons vary of course, some do it for information and learning, while others like to share what they find on Twitter or FaceBook. Remember back to the times when you needed to have a bookmark when reading books? We use them so ...
The Future of Social Networking and Social Norms
Thanks @leahbesajimenez for allowing me attend a social networking conference last week. The conference was attended by those who wanted to learn more about social networking and how it can help them with both their personal and professional endeavors. The topics were about social platforms that h ...
What Type Of Twitterer Are You? Find Out Here!
Twitter is fast growing and even in my country it is now ranked number 8 on the scale of the most used sites (from digital lab stats presented last April 16). Just last year it was not even in the top 10. It is amazing how the social media platform has given millions of people the opportunity to s ...
Can Twitter Hugs Improve Your Health?
If you follow me on Twitter, you know that I give out a lot of Twitter hugs. Each one is sincere and heartfelt. Twitter hugs are very special to me, and I've even written about them before in this article: Twitter Community Promotes Spontaneous Hugs
I'm not the only one that is a fan of the Tw ...
7 Ways to Bring Sunshine to Your Twitter Followers
When I first began on Twitter, I remember seeing people debate whether or not you could build meaningful relationships on Twitter. Now, a year later, I don't think very many people who are active on Twitter can deny that it is a powerful platform for relationship building.
In my opinion, it is m ...
6 Easy To Use FaceBook and Twitter Desktop Clients
Have you been bitten by the social media bug? Do you update your Twitter and FaceBook account everyday? So many people now engage and converse real time via social media. Some people like the convenience of being able to use applications that can make their online life more effective and more fun ...
We Definitely Abuse The Phrase “Hey Guys!”…
Hey guys! Have you ever thought about the words you use to say hello to your peeps and followers? Well, you really should cause I am sure if you put all your YouTube clips together you would be amazed (and feel a bit awkward) about how many times you say the words "Hey Guys" or "Hi Guys" to start ...

10 Ways To Become A Twitter Mega Celebrity
Twitter has truly changed the game when it comes to social networking fame and fortune. It hasn't really become easier to become a celebrity but the tools are simplified, and if used right, you can really create a career for yourself as a social media superstar. There have been many examples of th ...
What Do You Do When Someone Stalks You On Twitter?
Last week I was in a meeting with my boss (@leahbesajimenez) and before the meeting started, on our way to the meeting place, she asked me if I ever had a strange feeling that someone was stalking me on Twitter. I said luckily I do not have someone stalking me there. The question got me curious, a ...
Your First Year on Twitter – 10 Significant Milestones
I remember the day I got on Twitter for the very first time in March of 2009. It was all so strange to me at first. I don't know how I found @cheth, but he was one of the very first people that I followed, and I'm so happy that today he and I are still such great friends. I watched him and learned.
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